Pixel and Shovel

DIGITAL DONE PROPERLY

Smart Solutions for Small Businesses

HOW WE WORK

Every project starts with a conversation - no jargon, no fluff, just clarity. We take time to understand your business, your goals, and what’s getting in the way. From there, we map out a plan that fits your budget, timeline, and ambition.

Our approach is simple and collaborative:

Discover – We listen, research, and define what success looks like for you.
Design – We create clean, functional designs that reflect your brand and engage your audience.
Build – We bring everything to life using modern, reliable platforms that are easy for you to manage.
Grow – Once live, we optimise, promote, and refine - helping your business evolve with data-driven insight.

Whether it’s a full website build or ongoing digital support, our process keeps things transparent and efficient. You’ll always know what’s happening, what’s next, and how it benefits your business.

→ Clear steps. Real results. No surprises.

Execution

Every business is different - but most share the same challenge: finding digital support that’s both affordable and effective. That’s where we come in.

Pixel & Shovel offers practical, flexible solutions designed for small and growing businesses. Whether you need a full website build, better search visibility, or consistent paid traffic, we’ll tailor a plan that fits your goals and your budget.

We don’t believe in one-size-fits-all. Each solution is built around your business - clear strategy, clean design, and measurable results. From first click to final conversion, everything we do is focused on making digital work harder for you.

→ Choose what you need. We’ll build around it.

Data Advisory

We know that investing in digital can feel daunting - especially if you’ve been burned before by overcomplicated systems or vague promises. Our job is to make it simple.

Every project starts with a free discovery call where we get to know your business, your goals, and what success looks like for you. From there, we’ll put together a clear plan - no jargon, no hidden costs, no confusion.

Whether it’s a one-off website build or ongoing marketing support, you’ll know exactly what’s included, what it costs, and how long it’ll take. Most website projects take 4–8 weeks from kick-off to launch, depending on scope. SEO and PPC packages run monthly, with transparent reporting and flexible contracts.

We work remotely with clients across the UK, offering video calls, collaborative workshops, and ongoing check-ins once your project goes live. Everything is designed to fit around your business - efficient, straightforward, and built for growth.

→ Book a free discovery call to get started.

SERVICES

The Tools Behind Your Next Chapter.

WEB DESIGN

Clean, fast, and built for growth. We create websites that look great, work flawlessly, and are easy for you to manage - no developer dependency or hidden maintenance fees. Whether you’re launching something new or refreshing what’s already there, we build sites that help small businesses punch above their weight online.

→ Modern design. Seamless function.

SEO

We make sure your customers can actually find you. From technical audits and keyword research to content strategy and link building, we cover every angle. No mystery metrics or empty traffic - just measurable, sustainable growth that brings the right people to your site.

→ Get found, stay relevant.

PPC

When done right, paid ads are powerful. We plan and manage Google and Meta campaigns that drive real results - not just clicks. With smart targeting, creative testing, and clear reporting, we help you make the most of every pound spent.

→ Ads that work harder for your business.

BRAND STRATEGY

More than a logo — it’s how people remember you. We help define your brand’s voice, visuals, and values so every interaction feels consistent and authentic. From naming and messaging to design systems and guidelines, we bring clarity and character to your identity.

→ Build a brand that stands out and stands for something.

ONGOING DIGITAL SUPPORT

Think of us as your part-time digital team. Whether it’s updating content, improving performance, managing campaigns, or advising on strategy, we offer flexible support tailored to your business. You get experience on tap - without the cost of an in-house team.

→ Consistent support, when you need it.

DATA AND INSIGHTS

Good decisions start with good data. We turn analytics into action — tracking performance, identifying patterns, and helping you understand what’s really driving results. From dashboards to conversion tracking, we make the numbers make sense, so you can focus on growth with confidence.

→ Clarity through insight.

Client Stories

This is a space to promote the business, its products or its services. Use this opportunity to help site visitors become more familiar with the business and its offerings. Reach out to current and potential clients and customers to build a sense of connection and trust.

Client: Name